Clinic operators continue to shift their mix of locations, closing here, opening there, changing operating hours elsewhere. Target’s announcement of plans to open five new Chicago-area clinics (Chicago Breaking Business, 9/2/10; immediate access) is just the latest sign of retail clinics’ continued evolution.
UPDATE: WalMart has also recently opened a new clinic in Palmyra, ME – it’s 100th retail clinic, according to available news stories.
Target has made few changes in its clinics mix in the past few years. The five new Chicago clinics will bring their total to 36 – a large move percentagewise, but not one that will vault Target into the ranks of the leading clinic operators, CVS (MinuteClinic), Walgreens (Take Care Health), Kroger (The Little Clinic), or WalMart.
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Aug 10
Take Care Health Congratulates Itself For Engaging Its Clientele
On the other hand, what else are press releases for, anyway?
Exceptional Patient Experience Delivered at Take Care Clinics at Select Walgreens
Before we continue – who knew you could grow up to be a customer engagement scientist? Sounds cool.
We understand Take Care Health’s and Gallup’s enthusiasm for the kind of customer engagement Take Care clinics are generating. What we don’t understand is this: given retail clinics’ focus on episodic care, and their explicit public commitment to supporting customers’ development and/or maintenance of relationships with primary care physicians, shouldn’t ‘scoring’ engagement success based on actual customer return visits be viewed as ambiguous at best? (We can set aside that, as a practical matter, Take Care will have a tough job gathering objective evidence that customers have in fact followed through on care recommendations from their Take Care visits).